Comments on: Master Website Design for Conversion Optimization – Our Tips and Suggestions https://vwo.com/blog/design-principles-increase-conversions/ Wed, 18 Oct 2023 10:15:41 +0000 hourly 1 By: Smriti https://vwo.com/blog/design-principles-increase-conversions/#comment-3185 Tue, 28 Jan 2014 19:12:21 +0000 https://vwo.com/blog/?p=6662#comment-3185 Good to know about your logo, Kate.

But even if it is offline, I’d insist there’s no standard color that will ‘always’ win. There got to be a reason. For example, on websites, it is often about contrast.

]]> By: Kate William https://vwo.com/blog/design-principles-increase-conversions/#comment-3184 Mon, 27 Jan 2014 07:37:18 +0000 https://vwo.com/blog/?p=6662#comment-3184 Funnily enough, when I started out in advertising/direct marketing 18-odd years ago, we were always told that sending a mailing out in a yellow envelope increased results.

I was also really pleased to discover from your post that our logo and site colours incorporate all three colours women love. Given our target audience is female, our instincts are clearly working fine!

]]> By: Noodweer https://vwo.com/blog/design-principles-increase-conversions/#comment-3183 Wed, 01 Jan 2014 13:43:06 +0000 https://vwo.com/blog/?p=6662#comment-3183 Nice guide !

]]> By: Smriti https://vwo.com/blog/design-principles-increase-conversions/#comment-3181 Mon, 28 Oct 2013 11:18:37 +0000 https://vwo.com/blog/?p=6662#comment-3181 Good to know you’re using VWO, Keith! I hope the suggested changes help you get great conversion lifts! 🙂

]]> By: Keith Eneix https://vwo.com/blog/design-principles-increase-conversions/#comment-3180 Tue, 08 Oct 2013 22:53:08 +0000 https://vwo.com/blog/?p=6662#comment-3180 Excellent article Smriti. I just wrote about my experience on our fannit Blog. We are now using VWO to do split A/B testing for all of our customers. It’s amazing how just a small change can increase conversions by so much. Here’s my story so far.

]]> By: Smriti Chawla https://vwo.com/blog/design-principles-increase-conversions/#comment-3179 Thu, 01 Aug 2013 21:39:34 +0000 https://vwo.com/blog/?p=6662#comment-3179 @Rob – Keep me posted!

]]> By: Rob Jenkins https://vwo.com/blog/design-principles-increase-conversions/#comment-3178 Fri, 05 Jul 2013 22:17:10 +0000 https://vwo.com/blog/?p=6662#comment-3178 Great examples of how subtle changes can make a difference. Will be working to implement more obvious call to actions in the near future.

]]> By: Smriti Chawla https://vwo.com/blog/design-principles-increase-conversions/#comment-3177 Fri, 05 Jul 2013 12:25:55 +0000 https://vwo.com/blog/?p=6662#comment-3177 Thanks for dropping by, guys! I hope these principles work out for you. Please do share your experiences if you try them out. 🙂

]]> By: Dave@ConversionStudio https://vwo.com/blog/design-principles-increase-conversions/#comment-3176 Fri, 05 Jul 2013 07:57:13 +0000 https://vwo.com/blog/?p=6662#comment-3176 The visual hierarchy example is really interesting, just wish I could find designers who fully understand the psychology of conversion.

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