Experimentation Checklist

Checklists ensure that there are minimum quality issues.

Download this exhaustive checklist made by the conversion rate optimization and experimentation nerds at VWO. The checklist was built based on 100+ experiments, incrementally and drastically improving our key business metrics.

This checklist will be useful for any experimentation team (from amateur to advanced) to avoid pitfalls and mistakes that come in the way of growth.

The checklist covers all the critical stages of an experiment:

Use this checklist to:

• Ensure your experiments run with zero-errors
• Incorporate stages in your program management tool
• Reduce turn around time for going-live and better internal alignment